Elizabeth Duke Joins Executive Team as SVP of Client Development
VANCOUVER, August 23, 2018 – Putting clients first is the mandate of Central 1’s Senior Vice President of Client Development, Elizabeth (Buffy) Duke who starts immediately.
“I believe that successful business relationships are about creating client value, not simply selling a product or service,” said Duke. “I look forward to working with credit unions and other clients across Canada to recognize and define solutions that will that help them thrive in a constantly evolving industry.”
Duke brings to the role a positive track record of building value for clients, driving growth by securing new clients, and furthering product penetration and revenue growth with existing clients in financial services and the payments industry. She brings to Central 1 her extensive experience in product management, sales and marketing for both start-up companies and large global organizations, such as Carta Worldwide, C-Sam and Mastercard.
“Buffy has a deep history of appreciating client needs and business goals, and then developing and marketing products to ensure client success,” said Central 1’s CEO, Mark Blucher. “Her understanding of the financial services environment will bring great value to our organization and clients.”
As SVP, Client Development, Duke will draw together the existing Relationship Management group to form a new Client Development function, delivering enhanced value in products and services across Central 1. She will partner with Central 1’s existing and new clients to identify their issues and opportunities and find solutions that will support their business and financial success.
Duke will bring the voice of the client to product and service experts at Central 1. Prior to her most recent role as Senior Vice President, North America for Active.ai, where she defined and implemented the company’s market strategy, Duke was Vice President of Business Development at Carta Worldwide, responsible for driving new business opportunities.
Previously, she held the role of Senior Business Leader, Mobile Transaction Solutions with Mastercard Worldwide focused on driving new business opportunities and growing existing relationships.
In addition to CEO Mark Blucher, Duke joins Central 1’s executive leadership team of Richard Beed, SVP Human Resources; Brent Clode, Chief Investment Officer; David Finnie, Chief Risk Officer; and Marilyn Mauritz, Chief Transformation and Legal Officer, Corporate Secretary.
About Central 1
Central 1 is a preferred partner for financial, digital banking and payment products and services – fueling the success of businesses across Canada. With $19.5 billion in assets, we leverage our scale, strength and expertise to power progress for more than 300 credit unions and other financial institutions, enhancing the financial well-being of more than 3.4 million customers from coast to coast. For more information, visit central1.com.
Caution Regarding Forward Looking Statements
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