Starter Bundle (87 publications)
Everything you need to get started
Know where you stand and where you’re going next.
Good business decisions are based on solid research. But what about the smaller financial institutions that don’t have the bandwidth to study the competitive landscape? Central 1’s Consumer Research team is the answer.
Book a chatAnnual Research Package
Trusted market intelligence is the key to staying relevant and competitive in today’s ever-evolving financial services landscape. Our Annual Research Package provides the information you need to stay ahead of the competition, prepared by experienced consumer research experts who specialize in the Canadian financial services industry. Whether you’re looking to track rates, make data-driven decisions on new products or promotions, or get in-depth analysis of industry trends, we’ve got you covered.
New for 2024: Subscription bundles that meet your needs
You don’t need in-house research teams or big budgets to reap the benefits of customized research. Central 1’s Research team produces over 170 credit union specific publications every year to keep you up to date and at a fraction of the price of hiring full-time or even part-time research staff.
Essential Bundle (120 publications)
Our most popular reports that go beyond the basics
Premium Bundle (180 publications)
All of the research you need to fully support your strategic plans.
Learn about our publications
DEPOSIT AND INVESTMENT CAMPAIGN REPORT
Stay informed for your Fall Deposit, RRSP and TFSA campaign planning.
SMALL BUSINESS REPORT
A quarterly wrap up of small business banking trends, news, promotions and competitive updates.
SERVICE CHARGE REPORT
Stay current on the latest service fees and product features offered by competitors.
BANK AND CREDIT UNION PROMOTIONS UPDATE
Competitive intelligence to give your marketing strategy an edge.
SOCIAL MEDIA UPDATE
Get inspired by an overview of popular, unique, and innovative bank and credit union content from the previous month.
MORTGAGE UPDATE
Stay on top of new mortgage promotions, promotional rates and relevant trends with regular updates throughout the year.
COMPETITION MONITOR
Learn what your competition is saying online with a bi-weekly report on the digital marketing efforts of Canadian financial institutions including banks and credit unions
HIGH INTEREST SAVINGS RATE MONITOR
Get the scoop on more than 70 financial institutions including digital first competitors.
TERM DEPOSIT & INTEREST RATE MONITOR
See a snapshot of term deposit offerings and weekly rate adjustments from over 45 Canadian financial institutions.
PEER BENCHMARKING REPORTS
Benchmark your credit union against peers across the country on a variety of topics every year.
Want a printable information sheet with package details? Download one here.
Other Services
Our focus is to keep your business competitive, whether you read our regular reports, or reach out for some one-on-one consulting time. Work with a team of industry experts who live and breathe the Canadian financial services landscape. Get one-on-one consulting to gain intel on the competition or develop a localized strategy to create new service offerings.
Consumer & Market Insights
The Consumer & Market Insights publications are a useful resource for board planning and strategic planning sessions and employee onboarding. Each week we publish articles of interest covering a wide variety of topics including small business, wealth management, consumer habits and trends, ESG, BNPL, digital banking, card services, financial health and much more.
Get in touchCustom Research
Big challenges often require a custom view. Our team provides indepth, customized research specific to your credit union's unique needs. We can also help you with your online member surveys and other custom research needs.
Learn more